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A new offering from Harte Hanks, GoBox, was built to help brands and businesses convey empathy and drive action for their target audience in remote locations. GoBox blends physical and digital content into one holistic experience. The solution acts as a strategic engagement tool for interactive experiences such as virtual events and relationship building programs.
A new offering from Harte Hanks, GoBox, was built to help brands and businesses convey empathy and drive action for their target audience in remote locations. GoBox blends physical and digital content into one holistic experience. The solution acts as strategic engagement tool for interactive experiences such as virtual events and relationship building programs.
sets off a continuous discovery of what really matters in our lives.*
say they will permanently change the way they live because of what is happening now.*
daily digital interactions per connected person in 2020. Digital is on the rise, but it’s an increasingly crowded channel.*
say they are more mindful about the places they go.*
of in person events have been canceled in 2020.*
As marketers navigate this new era, it’s become clear that digital engagement alone, doesn’t always yield results.
It all starts with the target audience, your goals and unique behavioral insights.
The experience is delivered using one, or a series of GoBoxes, with supporting digital communications.
With programs designed to deliver unique experiences, GoBox leverages both physical and digital content to convey empathy and drive action.
Engaging the target audience is a core challenge during this time. GoBox includes an extensive library of digital engagement tactics, box contents, customizable journeys and targeting options to deliver unique experiences.
Engage your employees with your brand using one or a series of boxes
Deliver new meeting and event experiences that combine physical boxes and the latest digital event technology
Engage consumers and customers with your new or existing products, or with your brand using boxes that showcase product samples or branded swag
Engage potential customers and key clients with a range of boxed up materials
Deliver sales and partner enablement through programs that leverage boxes plus digital comms to deliver information, tools and materials directly to their homes or workplaces
GoBox programs can be designed and in market in as little as 4 to 6 weeks, when using one of the base experiences. More sophisticated, multi-channel and multi-touch programs can also be designed and activated very quickly, with completely bespoke box designs, box contents and supporting digital communications and destinations.
- Employees - Sales teams - Consumers - Clients - Prospects - Partners
E.g. “Work Better at Home”
- Leverage HH Behavioral Index and pre-built analytic models - Custom audience analytics
Tailor the base box where appropriate or design a custom GoBox (size, contents, design, message).
Sourcing, prepare and deliver boxes plus digital experiences.
Digital analytics of engagement and performance, to enable on-the-go optimization or capture insights for future reference.
Interested in learning more about how your organization can leverage GoBox to convey empathy and drive action? Let's connect!